Choice of Font Size, Color, etc.
PLEASE TAKE UNDER SERIOUS CONSIDERATION!
RULE OF THUMB...NEVER TAKE AWAY features from the customer who pays...ONLY ADD new features that enhance your customer's experience!
"You Got Mail!" is AOL's trademark. Thus, that should be the principal ingredient where AOL should EXCEL! You have made a positive move by "Updating and IMPROVING the Quality" of writing emails. However, you have made unfavorable changes that have made writing emails more unpleasant.
"If it ain't broke...DON'T FIX IT!!!!"
You have REMOVED the CHOICE of one of the most critical COMPONENTS of letter writing...the "personalization" and "individuality" of an email to equate with the author and the purpose of their email. You have taken away its integral ingredient ...the PREFERENCE of a FONT, its SIZE, COLOR, and HIGHLIGHTING ESSENTIALS. You have given limitations, not OPTIONS!
e.g. For the APPEARANCE when sending a cover email for a job resume (so many limitations for a letter that could change whether a person even is granted an interview!), a person may want to match the company's font and color on a sales letter to a client, one's own business style, a letter of condolence, love letter, a parent's organization, GARDEN CLUB (submitted by another member) etc. All of these require their own STYLE AND TONE set by the exclusiveness of the FONT!!!!
Please return to AOL's ORIGINAL Consumer's Preference of their FONTS and Highlights!!!
"If it ain't broke...DON'T FIX IT!!!!"